Mirror Brand Identity
Mirrorprod is a Florence-based digital agency that I’ve been working with since 2016.
Since 2008, Mirror works on Creative Direction, Brand ID, in-store and web campaigns, interactive installations and high-end videomaking for clients in the fashion, sports, retail and luxury markets.

I have worked on Mirror’s Brand ID starting from the creation of a new logo, trying to create a very modern feel that truly expressed the agency’s digital soul.

I have curated the Brand ID down to every single detail. As an example, the website’s look was obtained from a randomly-generated cubemap that constantly changes its shapes and colors.
keyvisual
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